/* ============================================================
   style-marketing.css — 营销型建站（独立布局：转化漏斗圆环）
   OMICA 网站建设 · 极简卫浴风
   ============================================================ */

/* ---------- Hero：大圆渐变 + 转化目标 ---------- */
.mk-hero {
  position: relative;
  background: var(--white);
  padding: 178px 0 84px;
  overflow: hidden;
}
.mk-hero::before {
  content: "";
  position: absolute;
  left: -240px; top: -240px;
  width: 760px; height: 760px;
  border-radius: 50%;
  background: radial-gradient(circle at 50% 50%, rgba(27,27,27,.06), transparent 62%);
  pointer-events: none;
}
.mk-hero-grid { position: relative; z-index: 2; display: grid; grid-template-columns: 1.05fr .95fr; gap: 56px; align-items: center; }
.mk-hero-kicker {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  font-size: 13px;
  letter-spacing: .34em;
  color: var(--gray-600);
  margin-bottom: 24px;
}
.mk-hero-kicker::before { content: ""; width: 34px; height: 1px; background: var(--ink); }
.mk-hero h1 { font-size: clamp(30px, 4vw, 46px); font-weight: 800; color: var(--ink); line-height: 1.28; }
.mk-hero-desc { margin: 24px 0 34px; font-size: 16px; line-height: 2; color: var(--ink-mute); max-width: 540px; }
.mk-funnel { position: relative; justify-self: center; width: min(400px, 40vw); height: min(400px, 40vw); }
.mk-funnel-ring {
  position: absolute;
  inset: 0;
  border-radius: 50%;
  border: 1px solid var(--gray-300);
  animation: mkSpin 46s linear infinite;
}
.mk-funnel-ring::before {
  content: "";
  position: absolute;
  top: -5px; left: 50%;
  width: 10px; height: 10px;
  border-radius: 50%;
  background: var(--ink);
}
.mk-funnel-ring.outer { inset: -8%; border-style: dashed; animation-direction: reverse; }
@keyframes mkSpin { to { transform: rotate(360deg); } }
.mk-funnel-disc {
  position: absolute;
  inset: 22%;
  border-radius: 50%;
  background: radial-gradient(circle at 35% 28%, var(--gray-100), var(--gray-200) 60%, var(--gray-300));
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  text-align: center;
  box-shadow: var(--shadow-md);
}
.mk-funnel-disc b { font-size: 34px; font-weight: 800; color: var(--ink); }
.mk-funnel-disc span { font-size: 12.5px; color: var(--gray-600); margin-top: 6px; letter-spacing: .14em; }
.mk-funnel-tag {
  position: absolute;
  background: var(--ink);
  color: #fff;
  border-radius: 999px;
  padding: 8px 16px;
  font-size: 12.5px;
  box-shadow: var(--shadow-sm);
}
.mk-funnel-tag.t1 { left: -14px; top: 14%; }
.mk-funnel-tag.t2 { right: -10px; top: 42%; }
.mk-funnel-tag.t3 { left: 2%; bottom: 10%; }

/* ---------- 对比 ---------- */
.mk-cmp { background: var(--gray-50); overflow: hidden; position: relative; }
.mk-cmp::before {
  content: "";
  position: absolute;
  right: -160px; bottom: -160px;
  width: 440px; height: 440px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(27,27,27,.05), transparent 62%);
  pointer-events: none;
}
.mk-cmp-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 26px; position: relative; z-index: 2; }
.mk-cmp-col { border-radius: var(--radius-lg); padding: 40px 36px; position: relative; overflow: hidden; }
.mk-cmp-col.old { background: #fff; border: 1px solid var(--gray-200); }
.mk-cmp-col.new { background: var(--ink); }
.mk-cmp-col.new::before {
  content: "";
  position: absolute;
  right: -90px; top: -90px;
  width: 240px; height: 240px;
  border-radius: 50%;
  border: 1px solid rgba(255,255,255,.12);
}
.mk-cmp-col h3 { font-size: 20px; font-weight: 800; margin-bottom: 18px; display: flex; align-items: center; gap: 12px; }
.mk-cmp-col.old h3 { color: var(--ink); }
.mk-cmp-col.new h3 { color: #fff; }
.mk-cmp-col h3 i {
  font-style: normal;
  font-size: 12px;
  border-radius: 999px;
  padding: 4px 12px;
  letter-spacing: .08em;
}
.mk-cmp-col.old h3 i { background: var(--gray-100); color: var(--gray-600); }
.mk-cmp-col.new h3 i { background: #33332F; color: #CFCFCA; }
.mk-cmp-col ul { position: relative; z-index: 2; }
.mk-cmp-col li {
  display: flex;
  align-items: flex-start;
  gap: 10px;
  font-size: 14px;
  line-height: 1.75;
  padding: 8px 0;
}
.mk-cmp-col.old li { color: var(--ink-mute); }
.mk-cmp-col.new li { color: #E4E4DF; }
.mk-cmp-col li::before {
  content: "";
  flex-shrink: 0;
  width: 7px; height: 7px;
  border-radius: 50%;
  margin-top: 9px;
}
.mk-cmp-col.old li::before { background: var(--gray-300); }
.mk-cmp-col.new li::before { background: #fff; }

/* ---------- 六大要素 ---------- */
.mk-el { background: var(--white); position: relative; overflow: hidden; }
.mk-el::after {
  content: "";
  position: absolute;
  left: -140px; top: -140px;
  width: 380px; height: 380px;
  border-radius: 50%;
  border: 1px dashed var(--gray-300);
  pointer-events: none;
}
.mk-el-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 24px; position: relative; z-index: 2; }
.mk-el-card { text-align: center; padding: 34px 26px; border: 1px solid var(--gray-200); border-radius: var(--radius-lg); background: var(--gray-50); transition: all var(--transition); }
.mk-el-card:nth-child(2), .mk-el-card:nth-child(5) { transform: translateY(24px); }
.mk-el-card:hover { border-color: var(--ink); box-shadow: var(--shadow-md); transform: translateY(-4px); }
.mk-el-card:nth-child(2):hover, .mk-el-card:nth-child(5):hover { transform: translateY(-4px); }
.mk-el-ico {
  width: 72px; height: 72px;
  margin: 0 auto 20px;
  border-radius: 50%;
  background: #fff;
  border: 1px solid var(--gray-300);
  display: flex;
  align-items: center;
  justify-content: center;
  color: var(--ink);
  position: relative;
  transition: all var(--transition);
}
.mk-el-card:hover .mk-el-ico { background: var(--ink); color: #fff; }
.mk-el-ico::after {
  content: "";
  position: absolute;
  inset: -9px;
  border-radius: 50%;
  border: 1px dashed var(--gray-300);
  animation: mkSpin 40s linear infinite;
}
.mk-el-card h3 { font-size: 17px; color: var(--ink); font-weight: 700; margin-bottom: 10px; }
.mk-el-card p { font-size: 13.5px; color: var(--ink-mute); line-height: 1.85; }

/* ---------- 转化路径 ---------- */
.mk-path { background: var(--gray-50); position: relative; overflow: hidden; }
.mk-path::before {
  content: "";
  position: absolute;
  right: -120px; top: -120px;
  width: 340px; height: 340px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(27,27,27,.05), transparent 64%);
  pointer-events: none;
}
.mk-path-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 40px 20px; position: relative; z-index: 2; }
.mk-path-grid::before {
  content: "";
  position: absolute;
  left: 16%; right: 16%; top: 34px;
  height: 1px;
  background: var(--gray-400);
}
.mk-path-step { text-align: center; position: relative; z-index: 2; }
.mk-path-circle {
  width: 68px; height: 68px;
  margin: 0 auto 18px;
  border-radius: 50%;
  background: #fff;
  border: 1px solid var(--ink);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 18px;
  font-weight: 800;
  color: var(--ink);
  transition: all var(--transition);
}
.mk-path-step:hover .mk-path-circle { background: var(--ink); color: #fff; transform: scale(1.08); }
.mk-path-step h3 { font-size: 16px; color: var(--ink); font-weight: 700; margin-bottom: 8px; }
.mk-path-step p { font-size: 13.5px; color: var(--ink-mute); line-height: 1.8; max-width: 260px; margin: 0 auto; }

/* ---------- CTA（本页专属） ---------- */
.mk-sec-cta { background: var(--ink); color: #fff; overflow: hidden; }
.mk-sec-cta::before {
  content: "";
  position: absolute;
  left: -140px; bottom: -140px;
  width: 400px; height: 400px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(255,255,255,.08), transparent 64%);
  pointer-events: none;
}
.mk-sec-cta::after {
  content: "";
  position: absolute;
  right: 6%; top: -160px;
  width: 340px; height: 340px;
  border-radius: 50%;
  border: 1px dashed rgba(255,255,255,.15);
  pointer-events: none;
}
.mk-sec-cta .cta-inner p { color: rgba(255,255,255,.72); }
.mk-sec-cta .cta-contact { color: rgba(255,255,255,.85); }
.mk-sec-cta .cta-contact a { color: #fff; }
.mk-sec-cta .cta-contact a:hover { text-decoration: underline; text-underline-offset: 5px; }
.btn-ghost-light { color: #fff; border: 1px solid rgba(255,255,255,.6); background: transparent; }
.btn-ghost-light:hover { background: #fff; color: var(--ink); box-shadow: none; }

/* ---------- 响应式 ---------- */
@media (max-width: 1024px) {
  .mk-hero { padding-top: 148px; }
  .mk-hero-grid { grid-template-columns: 1fr; gap: 44px; }
  .mk-funnel { width: min(340px, 72vw); height: min(340px, 72vw); }
  .mk-cmp-grid { grid-template-columns: 1fr; }
  .mk-el-grid { grid-template-columns: 1fr; }
  .mk-el-card:nth-child(2), .mk-el-card:nth-child(5) { transform: none; }
  .mk-path-grid { grid-template-columns: 1fr; }
  .mk-path-grid::before { display: none; }
}
@media (max-width: 640px) {
  .mk-hero { padding: 132px 0 56px; }
  .mk-cmp-col { padding: 30px 22px; }
}